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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

In fact, I often hear many experienced web designers and SEO specialists that either don’t use schema or have difficulty implementing this newer type of SEO website code – and this is understandable once you start browsing through the thousands of pages at Schema.org. Aggregate Star Review Ratings in search results.

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Transcript of Why Reviews Matter to Your Business

Duct Tape Marketing

Aaron Weiche: We definitely see a very strong signal from the biggest window into the web through Google, that reputation really matters, and they are bringing it to the conversation right in that search result, very high, and very visible for a user to interact with. Do you think consumers understand the difference between those?

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Case Study: SlideShare goes freemium

Startup Lessons Learned

Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May.

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How to Come Up with More Winning Tests Using Data

ConversionXL

The problem with being “data-driven” We should all be more data-driven (or data-informed), right? You have to ask questions first, and then you can seek for the right data that might help you find an answer. Step #3: Web Analytics Analysis. By using methodical research process, and data. Further reading.