Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. Internet consumption is obviously growing massively on mobile devices.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Occam's Razor

AUGUST 22, 2011

Aggregation of Marginal Gains: Recession Busting Analytics! PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis. Market Motive: Internet Marketing Knowledge On Tap. Web Analytics Segmentation: Do Or Die, There Is No Try!

Analytics 124

Analytics Metrics SEM Web 124

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. You sell a product that requires an internet connection and a web browser for access, which means your prospects are online! 3) Analyze the aggregated data to determine best practices and benchmarks across your customers.

Software Review 48

Software Review North America Europe Metrics 48