Remove Agile Remove B2B Remove Metrics Remove Product Development
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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

While the customer development framework of Four Steps is universally relevant, The Entrepreneur’s Guide updates its practices for modern startups. Four Steps primarily centers its stories and case studies on B2B hardware and software startups. Expo SF (May. Conference streaming, sponsors, discounted tickets.

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Continuous deployment for mission-critical applications

Startup Lessons Learned

Or, phrased more hopefully, "I see how you can use continuous deployment to run an online consumer service, but how can it be used for B2B software?" Thats a perfectly reasonable reaction, given that most releases of most products are bad news. Monitoring of real-world metrics. Or variations thereof. I just dont believe it.

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Book Short: Is CX the new UX?

OnlyOnce

The Customer Experience (CX) movement is gaining more and more steam these days, especially in B2B companies like Return Path. another suggestion the book had for weaving the customer experience into everyone’s objectives was one company’s tactic of linking compensation (in this case, 401k match) to customer experience metrics.

Lean 94
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The Lean Startup Workshop - now an O'Reilly Master Class

Startup Lessons Learned

We changed our model to B2B and adopted Agile around 2002. Having lived through this, I wholeheartedly agree that if we had not had enough runway, adopted an agile/lean approach or had patience from our investors it would have failed miserably. . It was a disaster. Expo SF (May.

Lean 60
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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Understand growth accounting – new, resurrected vs churned = net growth (can also look at this at feature level, not only product). Work hard to define meaningful product metrics – enabler of team success.

Retention 106
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Raising Money Using Customer Development

Steve Blank

It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. They will realize that you have built a startup that’s agile, resilient and customer-centric.

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Case Study: Using an LOI to get customer feedback on a minimum.

Startup Lessons Learned

But other times, the right way to learn is actually to show a product prototype to customers one-on-one. This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small. I encourage B2B startups to keep them in their customer development arsenal. Expo SF (May.