Steve Blank

SEPTEMBER 16, 2014

For example, if you’re building a mobile app, then the key activities are: app software development, user interface design and demand creation skills. For medical devices it might be mechanical engineering, clinical trials, regulatory approval, freedom to operate (intellectual property) and figuring out a reimbursement strategy.

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Teams talk to 10-15 customers a week and make a minimum of 100 customer visits.

Intellectual Property 287

Intellectual Property Lean IP Open Source 287

Steve Blank

MARCH 11, 2010

Distribution, Demand Creation and Partnerships. Customer Discovery. Regulation and Intellectual Property. None of the students were domain experts in their areas, and each team had to figure out how to contact potential customers and channel partners. Did they describe demand creation and assign acquisition costs?

Intellectual Property 257

Intellectual Property Business Model Customer Development Distribution 257

Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating.

Vertical 125

Vertical Silicon Valley RSS Marketing 125

steveblank.com

JULY 8, 2011

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Steve Blank on Lean Customer Development. on demand billing and fraud management. Agile project management tool that enables real time collaboration. Agile project management. agile product management. agile product management and Scrum tool. Automates Agile / Scrum development.

Software Review 53

Software Review Technical Review Startup 53