Remove Agile Remove Product Development Remove Retention Remove Social Network
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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. For example, if any of the mobile ad networks gets major traction, they may become a dominant way that people discover new apps. Retention competition is how you get people to come back to your app.

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Pivot, don't jump to a new vision

Startup Lessons Learned

Each has its own iterative process: customer development and agile development respectively. Ive spoken in some detail about a specific pivot that we went through at IMVU , when we decided to abandon the instant messaging add-on concept, and switch to a standalone instant messaging network. June 23, 2009 9:55 AM LKsaid.

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Engagement loops: beyond viral

Startup Lessons Learned

Facebook , LinkedIn , and other successful social networks have elevated this technique to a high art. I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. Have you struggled with engagement and retention?

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Startup Tools

steveblank.com

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. WebSequenceDiagrams - sketch sequence diagrams. Lighthouse – Issue Tracking Tool.

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Startup Resources

www.vccafe.com

Social networking. Social/Sharing. customer retention, churn reduction, lifetime value. Create your own social network. free enterprise social network. Agile project management tool that enables real time collaboration. Great for visualizing work of product development.