Search Intent: How to Analyze and Optimize Your Site
ConversionXL
APRIL 18, 2019
But algorithms haven’t always kept pace. It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. Queries closer to a sale tend to be longer and less ambiguous, too. More than ever, your job as an SEO is to extract intents from query syntax.
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