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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

How to Track It – Log into your business’ Google Analytics account and go to the reporting section. How to Track It – On the Google Analytics dashboard click on Audience and then Overview. How to Track It – In Google Analytics, go to Behaviour, click on Site Content and then All Pages. Now go to Audience and click on Overview.