Remove Analytics Remove Continuous Deployment Remove Hiring Remove Internet
article thumbnail

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run. Case Study: Continuous deployment makes releases n. Start an AdWords campaign.

Demand 167
article thumbnail

Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

If you havent seen it, Pascals recent presentation on continuous deployment is a must-see; slides are here. If you havent seen it, Pascals recent presentation on continuous deployment is a must-see; slides are here. Case Study: Continuous deployment makes releases n.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Datablindness

Startup Lessons Learned

Of course, I can still get access to the data about who’s signing up and when – and a lot more analytics, to boot – but I have to ask. Each day, the analytics team would share a report with them that had the details of how each test was doing. Case Study: Continuous deployment makes releases n.

article thumbnail

How to Usability Test your Site for Free

Startup Lessons Learned

At Facebook we never did testing or looked at analytics. Case Study: Continuous deployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuous deployment for mission-critical applica. We did surveys, user testing and psychological profiles.

article thumbnail

Four myths about the Lean Startup

Startup Lessons Learned

internet/consumer software companies. They use customer development , split-testing , and actionable analytics as vehicles for learning about how to make their vision successful. internet/consumer software companies. Case Study: Continuous deployment makes releases n.

Lean 167
article thumbnail

Marching through quicksand

Startup Lessons Learned

Most importantly, it’s now possible to have detailed analytics on exactly what’s happening to messages and ideas as they flow through word-of-mouth channels. Case Study: Continuous deployment makes releases n. Scaling up successful tests is easy for the same reason. Ever-more artists and authors are petitioning them.

article thumbnail

Case Study: SlideShare goes freemium

Startup Lessons Learned

Rashmi Sinha, co-founder and CEO of SlideShare , describes an early version of the analytics package that’s part of the Pro accounts the company announced today. “Individuals and small companies wanted analytics, they wanted to know what was happening in social media [for their content], they wanted ad removal and lead gen.