article thumbnail

How to Master PPC Targeting and Choose the Right Ad Platform

ConversionXL

Here’s how to create a PPC targeting masterplan that will help you find your perfect audience, with the help of squirt guns and water balloons… Specific Demographics. Sometimes your product or offer is so new that there’s no search demand out there for you to easily harvest. No custom audiences like what’s on Facebook.

PPC 48
article thumbnail

SXSW Startups: UbiGro

Austin Startup

The Forrest Four-Cast: February 23, 2019 Fifty diverse startups will aim to impress a panel of judges and a live audience with their skills, creativity and innovation at SXSW Pitch Presented by Cyndx. From security inks to sunlight harvesting with windows, your product range is wide. Credit: UbiQD, Inc. Great question.

article thumbnail

CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

Use GA Audience for remarketing and targeting. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. You can remarket to them using audiences. Then you can use that same audience for GO targeting. Top keywords, for example, can reveal hidden audiences and segments.