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Clubhouse put a big bullseye on social audio

VC Cafe

The early buzz of Clubhouse (despite being invite-only and iOS having a total reach of about 2 million users) along with the rising popularity of podcasts has shown that consumers crave social audio interactions and that there’s plenty of room for innovation in the space.

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

With a social media content strategy rooted in relationships and communication. Each profile should also be consistent with the social network. For example, Mailchimp’s avatars are the same across its social accounts. On Twitter , it’s laid back to suit the B2C, creative audience segment. And they often are.

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5 Powerful Use Cases for Social Advocacy & How You Can Get Started

Duct Tape Marketing

5 Powerful Use Cases for Social Advocacy & How You Can Get Started written by Guest Post read more at Duct Tape Marketing. As a consequence, the social network has reduced the organic reach of commercial content, to protect its users’ interests. You could also encourage happy consumers to go vocal on social networks.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. Skype and Zoom are useful for video/audio conferences. I personally use Salesforce.

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Think Like A Marketer, Sell Like a Superstar [WEBINAR]

Up and Running

The full audio and slide deck are included above, and the full transcript can be found below: Think Like a Marketer, Sell Like a Superstar. I’ve been doing audio interviews, podcasts actually, for years now, and I just used Skype and a little plug-in on my Mac called Call Recorder. .”