Duct Tape Marketing
MAY 2, 2024
Duct Tape Transcript Email Download New Tab Speaker 1 (00:00): I was like, I found it. And that looks different for a B2C journey versus a B2B journey. We've been using ActiveCampaign for years here at Duct Tape Marketing to power our subscription forms, email newsletters and sales funnel drip campaigns. I found it.
Duct Tape Marketing
MARCH 17, 2023
How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. Like this show? And I, that's really my expertise.
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Duct Tape Marketing
AUGUST 17, 2022
5:43] Do things like keywords in your titles, metadata, and your URL matter anymore? [9:14] John Jantsch (05:41): Does do things like keywords in your titles and metadata and your URL to have a keyword. A lot of it depends on whether you're B2C or B2B. And then in the B2B space, it, it might not be your customers.
Duct Tape Marketing
MARCH 30, 2022
5:43] Do things like keywords in your titles, metadata, and your URL matter anymore? [9:14] John Jantsch (05:44): Do things like keywords in your titles and metadata and your URL to have a keyword. A lot of it depends on whether you're B2C or B2B. 9:14] What’s the value of backlinks today? [11:41] Like this show?
YoungUpstarts
JULY 9, 2014
Titles and metadata. Research target keyword phrases, then optimize your metadata (page title tag, meta description, and meta keywords) as well as your copy with at least one keyword per page. When possible, links should open in a new window or tab so that the initial page stays open.
ConversionXL
DECEMBER 9, 2013
In this article, we’ll look at the role that emotional design plays in expanding reach, the influence emotion has on decision making, and we’ll even answer the age old question of does emotion impact B2B? These “micro-emotions” as Malcolm Gladwell calls them , are the metadata of human interaction. image source.
ConversionXL
AUGUST 16, 2016
While it might seem tough to find a practical reason to use something like Snapchat for B2B purposes, plenty of companies are. The goal for your video might be to drive sales, get more email sign-ups, or simply lead your visitor to the next step (or page) in your marketing funnel. That’s why we include an email collector at the end.
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