Remove B2B Remove Fractional CTO Remove Green Remove Sales
article thumbnail

Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful demand generation campaigns break down silos between marketing and sales. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. Definitions of failure also vary.

Product 110
article thumbnail

Oppose HB 1192 – The “Software Tax”

VC Adventure

My longtime friend Marion Jenkins, CEO of IT consultant QSE Technologies wrote what I think is one of the most eloquent and well thought out rebuttals to the proposed Colorado “Software Tax” (HB 1192). That is because we do not sell, or use, anything other than “canned” software, for which we collect and remit appropriate sales taxes.

article thumbnail

Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

We do a lot of B2B and also have an "Early Stage Branding" practice for technology startups. I'm married to Mike Freehling , M&A and financial management consultant. Oh, and I forget to mention in my introduction about B2B. Clients use our templates for things like sales sheets. landing pages, etc.