Occam's Razor

MAY 2, 2017

B2B / Enterprise Sales: Salesforce. I absolutely hate how not data driven most B2B selling is. Mobile is massively undervalued by most B2B companies (including SF), hence the acquisition emphasis there. For a B2B company there are so many things we can measure. Newspapers: Tampa Bay Times.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Duct Tape Marketing

AUGUST 29, 2013

Increase Sales / Revenue by entering the consumer’s decision process. As an aside, B2B companies, and in particular B2B technology companies, tend to be the most progressive in content marketing for demand generation. So what type of content should the B2B content marketer be producing? Improve brand perception.

Demand 65

Demand Tampa Marketing B2B 65

Duct Tape Marketing

MAY 23, 2017

I have two friends of mine who run business is Tampa Florida okay, very different businesses but yet they both are incredibly customer centric. Bryan: That’s it and it sets expectations for B2C and B2B right and [00:23:11] at this point as well. [00:23:13]

Tampa 35

Tampa Florida Customer Audio 35