Remove B2C Remove Early Stage Remove Media Remove Viral
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Product Manager Entrepreneur Mark Geller

SoCal CTO

It was also beneficial because I got some good experience with both B2B and B2C business models. In some ways it is similar to early stage incubators such as Y Combinator, although FI is even earlier stage, focusing on developing the founders themselves as entrepreneurs as opposed to actual companies. How did you do that?

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How to get your mobile app discovered in 2021

VC Cafe

As a VC that invests in B2C, I often try to put myself in shoes of a founder looking to grow the audience for their new app to consumers. Social media – while a lot of the social media exposure to apps is done via targeted advertising, with over 2.5 What are the main channels for app marketing and distribution today?

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

While the CAC ratio helps SaaS businesses at scale to manage their Sales and Marketing spend, the SLC is a helpful framework for early stage businesses before you have meaningful data. This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts.

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Why Your Startup's Name Matters

mashable.com

Naming can be one of the most difficult challenges in the early stages of a startup. Generally speaking, a name is more valuable to a B2C (marketing-driven) company than a B2B (sales-driven) counterpart, so allocate your efforts accordingly. A tech and social media publishing site. Latest Social Media News.

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