Up and Running

FEBRUARY 20, 2015

For example, if you have an eCommerce website , you’ll want to measure unique visitors, referrals, bounce rate, and similar. If you’re running a subscription business , you’ll want to track churn rate, monthly recurring revenue, lifetime value, and so on. What Are Direct Costs? Give me the details. Give me the details.

Metrics 60

Metrics Burn Rate .Net Churn Rate 60

Both Sides of the Table

APRIL 21, 2020

We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates. Nobody will be immune because in a bull market executives are paid to “innovate” so they sign software contracts and run projects. Get your costs down, renegotiate your supply contracts and extend your runway.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

Up and Running

MAY 1, 2014

Here at Palo Alto Software, our mission statement is this: “We help people succeed in business.” Deciding on your price can feel more like an art than a science, but there are some basic rules that you should follow: Your pricing should cover your costs. You can look at your costs and then mark up your offering from there.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

Up and Running

MARCH 11, 2015

” Our featured speaker was Caroline Cummings, the VP of Business Development at Palo Alto Software. Not only because it’s a product that Bplans and Palo Alto software makes, but because before I joined the company, I used LivePlan to pitch and raise my investment capital. That moves into the customer acquisition strategy.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60