The Very Best Digital Metrics For 15 Different Companies!
Occam's Razor
MAY 2, 2017
There are Search people and Content people and Landing Page Optimizers and Cart fixers and Attribution Specialists and more. Outcomes: Revenue | Ideas Funded Behavior: Path Length | Cart Abandonment Rate Acquisition: Assisted Conversions | Share of Search. Lastly, it pains me how often silos quickly emerge in every company.
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