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Real Unfair Advantages

A Smart Bear: Startups and Marketing for Geeks

Adriana has been a psychiatrist for 10 years; she understands the ins and outs of that business. During a lull in her practice she got a serendipitous opportunity to shift gears completely and ended up leading software product development teams. Here's one tiny example: I give talks on peer code review at conferences.

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Snyk: How Freemium Can Help Your Start-up Grow from Series A to $2.6B in 30 Months

Cracking the Code

Snyk was founded with the mission to help developers make their code secure, providing a platform to automatically assess and remediate open source vulnerabilities. The company’s success has been largely driven by its developer-led freemium model, going from Series A funding to a valuation of $2.6B in just 30 months.

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I’ve seen the Promised Land. And I might not get there with you.

Steve Blank

The good news is this team found a business model, product/market fit and a repeatable sales model. What lies ahead, however, is a different set of challenges: finding the new set of mainstream customers on the other side of the chasm and managing the sales growth curve. What’s Next.

Agile 120
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Invest in Israel Newsletter December 2010 Edition

VC Cafe

has sales offices throughout Korea and over 1,000 retailers carrying its product line, in addition to a local formulation facility. Placement on the list was determined by a combination of the company’s G/SCORE assessment, stage and pace of growth, and business potential. (Bravo AG). million.