Campaign, Clickthrough, Sales and Sales Cycle

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

NOVEMBER 23, 2022

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. A marketing strategy should include a go-to-market plan that is sales-led and product assisted. A way to do this is by making your story become a strategy.

B2B

B2B Marketing Curation PPC

How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

MARCH 3, 2017

With as many as 76% of marketers planning to produce more content in 2017, it becomes critical to weigh the performance of content campaigns against goals. It is important that the content you create is mapped to lead nurturing content at each stage in the sales cycle. Sadly, most marketers see this as a challenge.

Marketing

Marketing Metrics Clickthrough Analytics

StartUpRoar

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

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