Churn Rate Dilution Entrepreneur PR 
Both Sides of the Table
MAY 7, 2016
You Need to Find Your Mojo A Chip On Your Shoulder A few years ago I wrote a blog post on entrepreneurs with a chip on their shoulders. A chip on one’s shoulder as in, “F**k the system, it’s broken and I want to fix it” is exactly the energy I look for in entrepreneurs. Your churn rates are too high.
Lightspeed Venture Partners
NOVEMBER 19, 2012
The company launched six months ago and so far has grown to 110 subscribers, with all customer acquisition coming from PR and referrals. They are seeing an 85% monthly renewal rate. With a 15% churn rate, that suggests about $7 in lifetime value. The next two entrepreneurs run a wine tasting cruise business.
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