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How To Succeed As A Product Manager

YoungUpstarts

by Beata Green, Director of HeadChannel. And this is the product manager who dictates the strategies and processes, controls the product’s lifecycle and ensures that it meets all the set demands. One reason product management is such an appealing career is you get to sit at the intersection of technology, business, and design.”.

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Visualizing the Interactions Between CAC, Churn and LTV

A Smart Bear: Startups and Marketing for Geeks

But it’s surprising to me how many companies with recurring/subscription revenue don’t understand the interactions between the elements that make up customer acquisition cost (CAC), churn and lifetime value (LTV). Averages – The metrics described here are all averages calculated using data over a period of time.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Why do I do it?

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6 User Onboarding Flow Examples (With Critiques)

ConversionXL

Desktop user onboarding flows introduce you to a task management tool, a conversion research SaaS, etc. A trial-to-paid conversion rate or mobile user-to-customer conversion rate type metric is a good start. For example, Facebook has a seven friends in ten days metric. 5 Ways to Onboard New Users. via Inbound.org).

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14 Entrepreneurs Describe The BHAGs (Big Hairy Audacious Goals) For Their Business?

Hearpreneur

4- Reduce churn rate by half. My big hairy audacious goal for my business by the end of this year is to reduce our churn rate by half. Thanks to Brad Leahy, Green ! #7- For many startups, this can be some of the hardest money to raise because traditional metrics aren’t well established, yet.