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How To Size Your Marketing Budget For Funding

Startup Professionals Musings

In fact, the average spent by Inc 500 companies for sales and marketing expense continues to hover around 10% of overall revenues. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Marty Zwilling.

Marketing 257
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5 Startup Marketing Actions to Impress Investors

Startup Professionals Musings

In fact, the average spent by Inc 500 companies for sales and marketing expense continues to hover around 10% of overall revenues. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Marty Zwilling.

Marketing 265
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Five Elements of a Credible Startup Marketing Plan

Startup Professionals Musings

In fact, the average spent by Inc 500 companies for sales and marketing expense continues to hover around 10% of overall revenues. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Marty Zwilling.

Marketing 235
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How To Size Your Marketing Budget For Funding

Gust

In fact, the average spent by Inc 500 companies for sales and marketing expense continues to hover around 10% of overall revenues. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging).

Marketing 146
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Crowdsourced Writing Projects on crowdSPRING

crowdSPRING Blog

Since May 2008, the crowdSPRING community (now over 50,000 creatives, from 170+ countries!) We’re thrilled to offer individuals and companies around the world access to an incredible community of writers. Tap into a global community ready to help you. Technical (documentation, manuals, white papers).

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Posted by Philippe Botteri.