Startup Lessons Learned

NOVEMBER 7, 2008

Most of the time, the experiments you run will have a zero percent conversion rate - meaning no customers were harmed during the making of this experiment. I would aim to get no more than 1o0 clicks per day - over the course of a week or two, youll get pretty good conversion data. Measure conversion rates. What a great post.

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Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 15, 2008

If its part of a viral loop, its probably trying to get them to invite more friends (on average). You need to make sure you dont get away from trying bold new things, using some combination of your vision and in-depth customer conversations to come up with the next idea to try. The Lean Startup Intensive is tomorrow at Web 2.0.

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San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

APRIL 14, 2009

Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Whats the right set of materials, conversations, etc. Now that Im in a web based company Im finding a difficult match the framework, culturally. The selling order.

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Startup Lessons Learned

JANUARY 27, 2009

Do it right, and your conversion rates might be as high as 20%. At a high level, anything that drives virality should be free. To take your specific example about virality - why do we want to have more users sign up? The Lean Startup Intensive is tomorrow at Web 2.0. Case Study: Continuous deployment makes releases n.

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San Francisco Lean Continuous Deployment DC 148

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

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Viral San Francisco Lean Continuous Deployment 140

Startup Lessons Learned

MARCH 24, 2009

This is a common problem that results from viral-loop optimization. By copying the exact same registration flow as every other successful viral app, many viral apps completely lose their positioning. And most web applications do their positioning right in the first few screens of the app.

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Metrics San Francisco Lean Viral 88

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Or should you focus on user engagement or virality? At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Expo SF (May.

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