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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

Gordon Platt, President, Gotham Media , observes, “You may meet people on-line, but when’s the last time you really made a long-term, financially meaningful commitment exclusively as the result of a virtual interaction?” I’ve listed below my current social media toolkit. Tech stack. I host on Hostforweb **. Crunchbase.

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How to Use Press Releases to Create a Steady Social SEO PR Downpour

Duct Tape Marketing

There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Once you create a press release you’ll want to get it distributed to various news and media outlets. Yan Arief via Flickr CC.

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What’s the Best Way to Get More Traffic and Links?

Duct Tape Marketing

SEO folks lovingly call this kind of content “link bait,” and while many have completely ruined this form of content marketing with overly aggressive SEO practices, the notion of putting a lot of effort into a post or two a month that has a good chance of attracting interest, readers and links is a solid one. Social bookmark sites.

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5 Trends That Will Shape Small Business in 2012

Duct Tape Marketing

No matter what business trends are reported in the media, small businesses will always adopt them more slowly and in ways that don’t follow the hype. I believe you will see a lot of content, social media-driven and otherwise, that is designed to convert rather than to simply inform. Apps inside social networks provide answers.

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Why My Search Engine Use Is Dwindling and Why Yours Will Too

Duct Tape Marketing

This trend highlights the marketers need to go beyond SEO and PPC and move even deeper into the worlds of social networks, mobile marketing and app based local marketplaces. Apps inside social networks are providing answers. Apps inside social bookmark sites are providing interesting reading.