Remove Customer Development Remove Product Development Remove Retention Remove Social Network
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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Talented product developers. Consider the superb results companies are getting from this new way of thinking about customers: - Customer salespeople achieved, in effect, 80 percent close rates for Salesforce.com , which was key in growing their business in the face of much bigger, better-funded competitors. -

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. Acqusition competition is how new apps get new customers. For example, if any of the mobile ad networks gets major traction, they may become a dominant way that people discover new apps.

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Pivot, don't jump to a new vision

Startup Lessons Learned

Each has its own iterative process: customer development and agile development respectively. Ive spoken in some detail about a specific pivot that we went through at IMVU , when we decided to abandon the instant messaging add-on concept, and switch to a standalone instant messaging network. June 23, 2009 9:55 AM LKsaid.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing. It all depends on where you’re at. A few nuggets.

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Engagement loops: beyond viral

Startup Lessons Learned

A lot of engagement problems are caused by the customer completely forgetting about the provider of the service. Facebook , LinkedIn , and other successful social networks have elevated this technique to a high art. After youve acquired a customer, why would they bother to come back to your service? Organic notifications.

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Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

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Startup Resources

www.vccafe.com

Steve Blank on Lean Customer Development. Social networking. Social/Sharing. customer retention, churn reduction, lifetime value. free/cheap web customer relationship mgmt software. share Powerpoints and docs with customers. Create your own social network. Codeacademy.