VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167

API Viral Startup Retention 167

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Many optimizers are in favor of split-testing, too: direct marketers, landing page and SEO experts -- heck even the Google Website Optimizer team. For example, I’m a big believer in split-testing.

San Francisco 154

San Francisco Lean Metrics Design 154

Entrepreneurs-Journey.com by Yaro Starak

JUNE 19, 2010

I also visited Japan, Melbourne, Singapore, and a few places like that. I discovered blogging because I was told it was great for search engine rankings. The actual goal here is really to increase the main metrics – the amount of money it generates and the amount of traffic it gets. It’s entirely up to you. Increase traffic.

Technical Review 73

Technical Review Software Review Prospectus Audience 73