Remove Direct Marketing Remove Engineer Remove Japan Remove Viral
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Introduction to Growth Hacking for Startups

VC Cafe

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.

API 167
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Learning is better than optimization (the local maximum problem)

Startup Lessons Learned

Many optimizers are in favor of split-testing, too: direct marketers, landing page and SEO experts -- heck even the Google Website Optimizer team. When people (ok, engineers) who have been trained in this model enter most startups, they quickly get confused. Or should you focus on user engagement or virality?

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Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

I also visited Japan, Melbourne, Singapore, and a few places like that. It made this site very sticky and it grew organically through viral word-of-mouth as a result of doing that. I discovered blogging because I was told it was great for search engine rankings. Attract more sponsors. Create a product to sell.