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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

Growth hacking is a term that emerged from the Silicon Valley tech community and the lean startup methodology. The brand might do this by distributing the content via email to half of their audience, tracking engagement metrics, and measuring the influence on CLV. Where does growth hacking come in?

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Software Eating Industries

Mucker Lab

Instead of aiming for hundreds of millions of dollars in software licensing revenue – they want to conquer existing industries and aim for tens of billions of dollars in widget revenues. Smaller companies like Warby Parker are taking on branded incumbents in eyewear by re-inventing and collapsing distribution and manufacturing channels.

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Startup Tools

steveblank.com

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Steve Blanks 30 years of Silicon Valley startup advice. startupcto

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Startup Resources

www.vccafe.com

Wireframing, prototypes: buil-in widgets and shapes. free, distributed source code control management system. Silicon Roundabout. silicon valley. Silicon Valley Bank. Silicon Wadi. define web and mobile apps with interactive prototypes. turn any webpage into a wireframe. LucidChart â??