article thumbnail

What’s the problem with too much funding?

Version One Ventures

A perfect example is when businesses are suddenly flooded with cash, they opt to buy the biggest trade show booth rather than thinking of creative ways to gain attention via smart guerilla marketing around the expo center. I’m sure I won’t convince every entrepreneur to turn down the cash. Pitfall #4: Culture of “we’ve done it”.

Guerilla 158
article thumbnail

What’s the problem with too much funding?

Version One Ventures

A perfect example is when businesses are suddenly flooded with cash, they opt to buy the biggest trade show booth rather than thinking of creative ways to gain attention via smart guerilla marketing around the expo center. I’m sure I won’t convince every entrepreneur to turn down the cash. Pitfall #4: Culture of “we’ve done it”.

article thumbnail

Closure

Steve Blank

A entrepreneur’s idea of closure. Longtime tech entrepreneur Steve Blank says he’s always been a guy who “liked to fail fast, move on, and not look back.&# Any guerilla sales tactics somebody may know for situation like this? And taxpayers are only out $35M on that one machine. What a deal.