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Why Content Personalization Is Not Web Personalization (and What to Do About It)

ConversionXL

Bunting worked with At Home In The Country to add personalized product recommendations to their site, which resulted in a… 13% increase in revenue. The onboarding process brought more people to the core value, thus increasing revenue and improving retention. 3% increase in average visit duration. increase in conversions.

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Is Your Startup Tracking the Right Metrics?

Up and Running

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. What a lot of companies or startups don’t realize is when you put up forecast together, it’s difficult if you’re a startup. ARPA or ARPU is usually what people call it. If we increase our-.

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John Doerr's 10 lean startup tips

Startup Lessons Learned

Get 18 months or more of cash (runway) in the business against a conservative forecast. Not just about expenses, about increasing revenue. Offer equity instead of cash. Make sure for planned revenues you have "leading indicators" to know if you will hit it. Act now, act with speed. Use Google Apps. Expo SF (May.

Lean 121
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5 Critical Tips to Reduce Your Business Taxes This Year [WEBINAR]

Up and Running

Tax season has come and gone, but the main takeaway from our recent webinar on tax planning for small businesses is that the key to saving money on your taxes is to think ahead and plan. White and Associates , for a webinar on tax planning for small businesses that we called “5 Critical Tips to Reduce Your Business Taxes This Year.”

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How to Fine-tune Your Small Business Finances—from Funding to Growth [Webinar Recap]

Up and Running

If so, stick around—in this webinar, we featured a panel of experts to answer questions about funding your small business. If you still have questions about your small business financials after the webinar, here are some follow-up bonus tips from Sabrina and Jared, as well as the most common accounting and payroll mistakes to avoid.