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Beware The Consultant

infochachkie.com

Instead of hearing from your long lost third-cousin, you will be inundated with an avalanche of ‘congratulatory’ emails, calls and letters from people who want to relieve you of the burden of your hard-earned equity round. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc.

Equity 40
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Common Growth Hacking Myths (and How Growth Actually Works)

ConversionXL

PR and publicity drive attention…to drive sales. Startups don’t have access to the same resources or brand equity. September 2013 – Ryan Holiday publishes Growth Hacker Marketing and urges people to build growth into the product itself so that it’s a self-sustaining, scalable growth machine. Conclusion.