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Here’s How to Do PR on a Budget

Both Sides of the Table

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). When to start PR? It’s a continual process.

PR 319
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Seeking CEO+team for VC-backed startup: Make America Functional Again

David Teten

Briefly, we think there’s a substantial market for a business which helps enterprises to execute initiatives which require coordination across diverse stakeholders, e.g., make a large sale to a critical client, or lobby for a change in regulation. Once we’ve executed all the steps above, we go to VCs and raise seed capital of $1-2m.

America 60
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Seeking CEO+team for VC-backed startup: Make America Functional Again

David Teten

Briefly, we think there’s a substantial market for a business which helps enterprises to execute initiatives which require coordination across diverse stakeholders, e.g., make a large sale to a critical client, or lobby for a change in regulation. This work is unpaid, as with any other startup at the pre-seed stage. Sounds great!

America 60
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Building a High-Tech Startup Team

Business Plan Blog

Furthermore, when faced with adversity only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. Rather, give titles such as VP of Engineering, Product/Technology, Sales, Marketing, Finance, etc. Typically, these hires fall into 2 buckets: product development and sales.

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Twitter Link Roundup #210 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Raising Seed Capital – crowdspring.co/MX18CE. don’t return investors’ capital” – crowdspring.co/1dhuwIO. Four Keys to Sales Success | Inc by Howard Tullman – crowdspring.co/1fkx7V6. Simplifying the UX of Your Sales-Driven Website to Increase Conversions – crowdspring.co/1fdzKta.

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Twitter Link Roundup #28 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Five “Old School” (copywriting) Tactics That Could Ruin Your Sales Page – [link]. Thought-provoking post by @tdefren on whether PR agencies should blog about their clients – [link]. Fun contest for young entrepreneurs looking for seed capital (w/ cash prize & mentoring) – [link]. – [link].

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The Fallacy of Channels: Startups Beware

Both Sides of the Table

This is part of my ongoing series on startup advice but also filed under my sales & marketing posts. The only problem is that you can’t afford all of these expensive direct sales reps to go and sell it. Sort of amortizing the costs of their sales reps over more products. You decide to go out and hire a sales rep.

Channel 293