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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105
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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. Or, do you want to motivate your current consumers to buy more of your product (higher net per sales)? Social Marketing.

Channel 165
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Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. If you use a link please consider using: [link] That link has an affiliate code, all proceeds of which go to the above mentioned charities. Please send them to blog at kaushik dot net. I am out of breath!

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Speed, Focus, Smart Insights: 5 Google Analytics Custom Reports FTW!

Occam's Razor

Social Media Performance Analysis. Social Media Performance Analysis. Let's say you want to analyze your social media performance. You can, and should use it though as a part of your Social Media Marketing strategy. Custom Report Download: Log into your GA account, click: AK: Social Media Performance Analysis Report.

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Web Analytics Segmentation: Do Or Die, There Is No Try!

Occam's Razor

This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. Coupon affiliates. "Social "Social media campaigns" ( context ). Acquisition refers to the activity you undertake to attract people (or robots!) Paid search.

Analytics 123
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Web Analytics: An Hour A Day

Occam's Razor

If you have fifteen years of experience you'll still learn loads from chapters that cover holistic search analytics (internal, SEO, SEM/PPC) and Statistical Significance and Multi Channel Marketing Analytics and Advanced Conversion Rate measurement and more. That's a redirect that goes to amazon and contains my amazon affiliate id.

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8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I

marketingland.com

Social Media |. Affiliate Marketing. We had 317 positive reviews on Yelp last month” (conveniently ignoring the 2,182 negative reviews and a poor Net-Promoter score). SMX Social Media Marketing - Dec. Search Engine News, SEO & PPC Info. © 2012 Third Door Media, Inc. Search Marketing |.

Metrics 47