Up and Running

OCTOBER 7, 2019

A data-driven approach can help you make accurate and timely business decisions to meet market demands and improve cost-efficiency. Customer churn rate: shows the percentage of customers lost in a given period (e.g., ROI: measures the effectiveness of your marketing initiatives by comparing conversion values to costs.

Founder 71

Founder Retention Metrics Technical Review 71

YoungUpstarts

SEPTEMBER 7, 2014

But keep in mind that enterprise sales cycles are typically longer and revenue growth will vary wildly. The payback period is the amount of time it takes to recoup your acquisition cost. If your payback period is any longer than this, you need to assess the ratios below to determine where to raise prices and cut costs.

Metrics 219

Metrics Churn Rate Startup Acquisition 219

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48