2012 Business Model Customer Development Marketing 
Steve Blank
MARCH 14, 2012
This team spoke face-to-face with 326 customers. As often happens, this team came into class convinced that their market research proved that their business was providing credit to underbanked customers. The DentalOptics customer discovery narrative blog is here. They spoke to 105 customers and surveyed 98 more.
Steve Blank
APRIL 14, 2013
For the last 10 years China essentially closed its search, media and social network software market to foreign companies with the result that Google, Facebook, Twitter, YouTube, Dropbox, and 30,000 other websites were not accessible from China. business models. Of course “copy” is too strong a word. I can’t imagine a U.S.
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Startup Lessons Learned
MAY 9, 2012
TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. It took the idea of Customer Development and made it accessible to a whole new audience. Market segments drive your business model.
Steve Blank
APRIL 14, 2013
For the last 10 years China essentially closed its search, media and social network software market to foreign companies with the result that Google, Facebook, Twitter, YouTube, Dropbox, and 30,000 other websites were not accessible from China. business models. Of course “copy” is too strong a word. I can’t imagine a U.S.
Steve Blank
JANUARY 6, 2014
For the last 75 years products (both durable goods and software) were built via Waterfall development. This process forced companies to release and launch products by model years, and market new and “improved” versions. And these changes may have unintended consequences leading to customer dissatisfaction and confusion.
Steve Blank
JUNE 11, 2012
We’ve taught two cohorts: 21 teams ending in December 2011 , and 24 teams ending in May 2012. In July 2012 we’ll teach 50 more teams, and another 50 in October. Few of the Principal Investigators or Entrepreneurial Leads had startup experience, and few of the mentors were familiar with Business Model design or Customer Development.
Steve Blank
NOVEMBER 20, 2014
The Lean LaunchPad class teaches students how to build a Lean Startup using business model design, customer development and agile engineering. Teams have to get out of the building and talk to 10-15 customers a week.) I gave Frank the same advice I offered all the other universities who asked. Make it Better.
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