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The Rising Importance Of Images In Google Search

Duct Tape Marketing

Well, 36% were image pixels versus 2017 when there was 0% of the search results were images on mobile. Mike Blumenthal (08:23): So the latter, it's not clear in organic that images are ranking factors, but Google understands the content of images and it will increase your clickthroughs. Google is emphasizing images more and more.

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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

With as many as 76% of marketers planning to produce more content in 2017, it becomes critical to weigh the performance of content campaigns against goals. How to Track It – We recommend you to do a channel-wise audit to understand the real picture painted by these social metrics. Sadly, most marketers see this as a challenge.