Acquisition Channel IP Retention 
The Startup Magazine
NOVEMBER 25, 2017
During business mergers or acquisitions there’s plenty of research and document reviews. VDR provides the necessary channel through which such companies can survive and launch careful IPO document management and retention. IP Management. Such companies need VDRs to store related IP-documentation.
VC Cafe
NOVEMBER 2, 2019
The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality. cohort retention curves that flatten (stickiness) actives/reg > 25% (validates TAM). Example of Baremetrics revenue per user benchmarks.
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ConversionXL
JUNE 2, 2022
It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. ABM isn’t a quick and easy win. Get executive buy-in. Do they get along?
Austin Startup
MARCH 26, 2019
25 questions that DTC entrepreneurs should ask themselves before scaling customer acquisition So you run a direct-to-consumer (DTC) brand. You just spent a few thousand dollars on advertising and your paid customer acquisition cost (CAC) numbers tested well relative to your best guess for customer lifetime value (LTV).
Lightspeed Venture Partners
JUNE 11, 2012
Many of the circa 2009 social games were more focused on growth than retention, and in many cases more focused on “satisfaction” than fun. As these channels became better policed, discovery moved to the feed. Publishers with a hugely successful hit game can often milk the IP with subsequent releases.
maplebutter.com
JANUARY 8, 2013
Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I just launched a small online retail business last week, and feel a bit lost about marketing ideas and how to get the most out of social media channels. Acquisition / Lifetime Value, etc.
ConversionXL
JUNE 19, 2019
Key Messaging: define the core messages and unique value proposition that you’ll communicate across every asset and channel. Create Assets: align your assets and channels to the stage of the buyer’s journey. Set targets: metrics to tackle the overarching goal for your product lifecycle. Launch: set the campaign live.
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