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Introduction to Growth Hacking for Startups

VC Cafe

They should understand the different states of the user (Acquisition, Activation, Retention, Revenue) and focus on moving users from one state to the next. In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. Your startup could be big in Japan!

API 167
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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

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Paul Graham on fundraising

Startup Lessons Learned

Its the same with acquisitions. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No one wants to buy you till someone else wants to buy you, and then everyone wants to buy you. The key to closing deals is never to stop pursuing alternatives. Take a look and let me know what you think.

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Zhongguancun in Beijing – China’s Silicon Valley (Part 4 of 5)

Steve Blank

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. there are almost no mergers or acquisitions in this market segment. on NASDAQ or the NYSE or on ChiNext, China’s equivalent of NASDAQ) compared to the 90% of exits in US via mergers or acquisitions.

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Lessons Learned: Achieving a failure

Startup Lessons Learned

We can capitalize on new customers. As with many Silicon Valley failures, a flawless PR launch turned into a flawed customer acquisition strategy. I myself didnt understand it until I had the opportunity to view that failure through the lens of the customer development theory.

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Not crossing the chasm

Startup Lessons Learned

In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. In an eyeballs business, you just cant seem to acquire or activate that next step-up of customers. Or your cost of customer acquisition just magically floats up to match your customer lifetime value.

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Zhongguancun in Beijing – China’s Silicon Valley (Part 4 of 5)

Steve Blank

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. there are almost no mergers or acquisitions in this market segment. on NASDAQ or the NYSE or on ChiNext, China’s equivalent of NASDAQ) compared to the 90% of exits in US via mergers or acquisitions.