article thumbnail

27 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Africa Travel was established over 25 years ago, so there was no such thing as search engine optimisation back then. Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. Thanks to Chris Wain, Africa Travel ! #4-

Naming 102
article thumbnail

[Infographic] Why Mobile Ads In Emerging Markets Are The Future

YoungUpstarts

“ The next billion ” will come from the emerging markets such as Asia, Africa, Latin America, and Eastern Europe. Hence it’s not surprising that marketers are increasingly looking to target that growing global middle class, eschewing New York for New Delhi, and Berlin for Beijing. billion people to 3.2

Mobile 180
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Side Business: Side Hustle Interview with Chris Guillebeau

The Startup Magazine

It was when I returned from the US from West Africa that I started writing. After a few months he was earning about $3,000 a month through advertising on his blog. His second book, The $100 Startup , was a New York Times and Wall Street Journal bestseller. I mostly thought about how to make money without getting a job.

article thumbnail

15 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

Like 80% of New York apartments, my walkup doesn’t have a washing machine. Around that time, the movie Jerry McGuire came out and let the world peek inside the life of an agent, which seemed like perfect advertisement, if I may, to get people interested in becoming an agent. Thanks to Niamh Lynch. #4

article thumbnail

35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

When my husband Andy and I started dating, I was finishing my Master’s in Anthropology of International Development, where I was focusing on West Africa. As I looked at my competition it felt as though each advertising law firm created advertisements that seemed very self-centered. Image Credit: Matthew Driggs.

Naming 48
article thumbnail

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Loading… New York. Advertising. New Hampshire. New Jersey. New Mexico. Australia/New Zealand. New Hampshire. New Jersey. New Mexico. Advertise Locally on WSJ.com. Advertise Locally. Deutschland. 日本 (Japan). » More. » More. Management.

article thumbnail

The Evolving Economics of the App

online.wsj.com

Loading… New York. They are drawing some conclusions: Free remains king, though users on iPhones and iPads generally have a greater tolerance to pay the price to download apps and shut off advertising than those on Android devices. Advertising plays a role in how developers price their apps. » More.