article thumbnail

The Key to Online Advertising Is Tracking Results

Duct Tape Marketing

The Key to Online Advertising Is Tracking Results written by John Jantsch read more at Duct Tape Marketing. In the olden days, advertising was an expensive and risky prospect. Next, they’d hire an advertising firm to create and execute the concept. Then, they’d have to buy the air time or ad space.

article thumbnail

The Definitive Guide to Video Prospecting

ConversionXL

Go to “Advertising Features” and toggle on Enable Demographics and Interests Reports. The average customers are around 10 times more likely to click on retargeting content than on regular advertising content so you definitely don’t want to miss out on these people. Here is how you do that: Sign in to your account. Navigate to “Admin”.

Video 141
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. This kind of metadata can really boost clickthroughs to your site. It can be very effective (and low-cost) if done well.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

You can’t walk a block in the downtown of most cities without seeing posters, signage, and other elements of guerrilla marketing plastered everywhere by “street teams” hired by big marketing firms. This kind of metadata can really boost clickthroughs to your site. It can be very effective (and low-cost) if done well.

article thumbnail

How to Start a Fulfillment by Amazon (FBA) Business—and Get it Right

Up and Running

This will increase your clickthrough rate, giving you more chances to make a sale, but it’s also going to increase your relevance to the Amazon search engine spiders, helping you to increase your rankings on the category pages. Avoid automatic targeting—it’s a quick way to blow through your advertising budget.

PPC 60