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Eight Ways To Fight Entrepreneurial Fires And Constantly Improve In The Process

YoungUpstarts

Always prepared to rush in and extinguish a customer’s complaint, a lost order, a disagreement between employees, or whatever the day’s blaze seems to be. I learned this lesson from Dave Lindsey, a successful entrepreneur and founder of Defender Direct in Indianapolis. It’s also bad for your high-performing employees’ morale.

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Economic Moats: Who Has Them? And How Do You Get One?

ConversionXL

Intangible assets constitute patents and trademarks,” writes Alex Graham , “but also hard-earned competitive advantages, such as brand names and culture.”. For example, it’s financially feasible to build a competing motor speedway in Indianapolis. It’s done so primarily to benefit itself and, by extension, advertisers.

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7 Questions to Evaluate Your Brand’s Health

Duct Tape Marketing

And while the aforementioned companies are household names, the brand is not just reserved for just the enterprise giants of the world. Your leadership team, employees, and customers need to be able to voice it too. Do Your Employees Understand—and Believe In—your Organizational Vision? What about Progressive and Geico?