Remove Affiliate Remove Aggregator Remove Conversion Remove Non-Compete
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

They took a host of seemingly fragmented industry changes—customers demanding more from their vendors, customer relationships lasting years instead of days, competing businesses appearing virtually every day—and found the common thread that tied them together: more companies and customers were switching to subscriptions.

B2B 133
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Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ You are a news site like The New York Times or you are a non-profit like Idealist or you are the team running Google Maps. Another thing people forget is to measure the overall impact, beyond simple conversions. A fairly low bar.

Campaign 128
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From Nothing To Something. How To Get There.

techcrunch.com

Tony P great, though meebo’s place as a “successful&# start up is still open to debate – from consumer IM aggregator to white label IM, still not making big $$. No lying 3 Pitch the technical puzzles attempting to solve 99.9999% of non-technical founders/co-founders get 2 out of 3 of these points wrong.

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Startup Resources

www.vccafe.com

affiliate and referral marketing on the web. questions and answers for non-programmers. GetSatisfaction - conversations between companies / customers. aggregation. Cloudomatic. The Toolkbox. Batchbooks. Market Research. LaunchRock. Google Insights. Keyword Research. Google Keywords. Wordtracker. Traffic Research.

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Six Web Metrics / Key Performance Indicators To Die For

Occam's Razor

Let's check the big gorilla: Key Performance Indicators (KPI) are financial and non-financial metrics used to help an organization define and measure progress toward organizational goals. 1: Conversion Rate. After all I am constantly telling people to stop obsessing about conversion rate. : ). Wikipedia of course!].

Metrics 123
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Google Analytics Releases Advanced Segmentation: Now Be A Ninja!

Occam's Razor

. ~ Three Advanced Web Analytics Visitor Segments: Non-Flirts, Social, Long Tail. Analyzing data in aggregate is a crime. When you look at all that in aggregate you get nothing. You think All Visits and Overall Conversion Rate gives you insights. She is technically super competent (regex anyone?). Why Segmentation?

Analytics 105
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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

Here is the data for this blog from another tool I really like and use a lot, Compete … It is pretty close to reality, though everything from Dec '13 through mid-year is imprecise. In this post I've used Compete, Hitwise, SimilarWeb for site-centric analysis. It does not show data for non-US visitors to your site.

Metrics 60