Remove Affiliate Remove Audience Remove Churn Rate Remove Product
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Retention 113
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Engagement rate: Learn which content resonates with your audience Where to measure engagement rate 4. Bounce rate: Learn what’s causing people to leave your website What is a good bounce rate? Where to track bounce rate 5. Exit rate: Identify issues in your marketing funnel Where to track exit rate 6.

Metrics 105
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How to Design, Launch and Automate a Referral Program for Your Business

Up and Running

Every SaaS business should be tracking and monitoring its churn rate. In fact, every SaaS should be optimizing as best they can to reduce churn. Churn rate is defined as the percentage of customers that cancel their subscription to your product or service over a given period of time. Two-sided incentive.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Kyle Dunn, CEO, Meyler Capital , says, “Investors should focus on building a large audience within a CRM system (having the ability to categorize your different constituents); communicate consistently to that audience; and implement an automation platform that can leverage lead score to profile interest. 2) Market .

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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

They become aware of your company and/or product. They begin to use your product and discover value. They experience value and regularly use your product. They advocate for your company and/or product, actively referring new business to you. These are the first 30, 60, 90, 120 days using your product. Acquisition.

Retention 101
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

They become aware of your company and/or product. They begin to use your product and discover value. They experience value and regularly use your product. They advocate for your company and/or product, actively referring new business to you. These are the first 30, 60, 90, 120 days using your product. Acquisition.