Remove Affiliate Remove Campaign Remove eCommerce Remove SEM
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How to Use Google Data Studio to Build Better Dashboards

ConversionXL

SEM and SEO templates. This is quick, easy, and allows the dashboard viewer to see how campaigns (e.g., For example, you could visualize visits from branded and non-branded campaigns or paid and non-paid traffic. WHEN REGEXP_MATCH (Default Channel Grouping, '(Paid Social|Paid Search|Display|Affiliates)') . Supermetrics.

Analytics 117
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How to Use Growth Hacking to Increase Revenue 20x in Just 12 Months

Up and Running

These may range from joining an affiliate marketing platform to trying new Google AdWords keywords. Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. For ecommerce, this is based on transaction size, commission, and chances of the user returning.

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). But the rest probably got what they were there for and your website was helping them by doing all those "jobs" as well, along with pure ecommerce. Because it is hard. Not impossible. that took ten seconds.

Analytics 116
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Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric

Occam's Razor

(While it is absolutely possible to apply this metric to a lead capture process, or other websites processes, for reasons of absolute clarity and maximum impact this post will focus purely on the metric in the ecommerce world.). This can be great source of actionable insights.

Metrics 98