Remove Aggregator Remove B2B Remove Differentiation Remove Retention
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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

The most important factor for differentiation in CXL Live is its unique format. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy.

B2B 94
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Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

If you have a lot of them, aggregate them up. Short version: how can I measure the results of our efforts in client acquisition and retention distinctively, if I cannot totally rely on unique/new vs. returning visitor data? You can also of course use this strategy to differentiate between new and old subscriptions. Josh Thomas.

Analytics 131
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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Would that help retention and NPS (Net Promote Score)? Also, take a look at this critically important data point , also aggregated by Professor Jay Ritter. If they have worked in business for 20 years, you have an 700-1 experience differential right out of the gate. The others are all B2B companies. Would they be loyal?

IPO 82