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8 strategic hacks for building marketplace liquidity

The Next Web

This is in part because these businesses are unencumbered by legacy constraints that had previously been hardwired into the companies and industries these startups are trying to disrupt. One such business model is the “online marketplace,” an entirely new business category not possible (at scale) before the Internet.

B2C 136
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews. Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. the Untouched Vertical.

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How to Come Up with More Winning Tests Using Data

ConversionXL

It’s proven to work across industries and business models. B2B and B2C. SaaS, ecommerce, lead gen, affiliate models. It doesn’t matter which vertical you’re in, you can use it to find great insights to lead to better test hypotheses. Click maps. Red equals lots of clicks.