Remove Aggregator Remove Campaign Remove Conversion Remove Metadata
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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g., Many users’ updates are aggregated (B) to form a consensus change (C) to the shared model, after which the procedure is repeated. It works by tagging ads with metadata (e.g., Image source ). Image source ).

Caching 140
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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

A common (and highly coveted) example of a rich snippet is when you see a star rating review or aggregate rating review show up right on the Google search results page. Aggregate Star Review Ratings in search results. Product ratings in Search results. Event details that appear in search results. The Three Schema Formats.

SEO 28
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A Marketer’s Guide to Kaggle for Analytics and Data Science

ConversionXL

This is the idea behind Kaggle datasets, a collection of thousands of high-quality datasets—all with an automatic quality score based on availability of metadata. Try the Google Analytics revenue prediction dataset and analysis Notebooks , or the conversion optimization dataset with ROI analysis for Facebook marketing campaigns.

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Startup Resources

www.vccafe.com

Rovi : Need Metadata for music/movie/actors, etc.? Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. Campaigner - email marketing suite. Campaign Monitor â?? GetSatisfaction - conversations between companies / customers. aggregation. Try Leaflet.

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Multichannel Attribution: How to Measure the Unmeasurable

ConversionXL

But customer paths are non-linear and pretty complicated— sooo many things influence conversions. . When you’re working in a multichannel business and a big chunk of conversions happen offline, it gets even worse. You need to prove that your online marketing campaigns drive offline revenue. Aggregates. Pure offline.