Startup Lessons Learned

JUNE 5, 2009

It’s entirely possible for the startup to be a massive success without having large aggregate numbers, because the startup has succeeded in finding a passionate, but small, early adopter base that has tremendous per-customer behavior. Even that early, it became clear that 4% was not an achievable goal.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Both Sides of the Table

FEBRUARY 21, 2010

They had previously all worked together at a very successful company in the “telecoms meets Internet&# space, CallWave, which IPO’d 5 years ago or so. This form of advertising is know at CPA (cost per action). There will be new opportunities in this value chain. Branded advertising has not proven successful online.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Startup Lessons Learned

DECEMBER 14, 2009

In an ecosystem, each participant acts according to its own imperatives, but these selfish actions have an aggregate effect. Today, many of these businesses are suffering because the ecosystem no longer balances thanks to the Internet. If you’re starting a new media company, does it make sense to charge from day one?

Customer 156

Customer San Francisco Viral Lean 156

Occam's Razor

DECEMBER 12, 2011

Oh, and everything has a CPA (not just your paid search or display/banner ads). Kill things that don't have an optimum CPA. But because you are running a bigger and more complex business you'll also measure… Acquisition: CPA. That's the internet for you. Acquisition: CPA. That's the cost.

Metrics 151

Metrics Web Analytics CPA 151

Up and Running

DECEMBER 9, 2014

Three, I’m a book keeper, accountant or CPA and other. Three, I’m a bookkeeper, accountant or CPA or other. We’re building a True SaaS company in Boise, Idaho, not in Silicon Valley or not in New York. My name is John Bates. I’ll say that one more time. This is number one. What best describes you?

Small Business 95

Small Business Finance Forecast Metrics 95