Up and Running

JULY 7, 2020

commissions on sites like eBay or Amazon, SEO costs, PPC costs, etc.) You’ve already created a sales forecast. Your unit sales forecasts are complete and can, therefore, be combined with shipping and fulfillment projections. You will be allocating the cost of sales and marketing (e.g. Inbound freight cost.

eCommerce 99

eCommerce Cost Forecast Operations 99

Occam's Razor

OCTOBER 14, 2014

If you want to learn about how to do simple forecasting and trend analysis, please see the official forecast function in Excel post on the Microsoft website, and this handy tutorial on trend lines and forecasting in excel. The above graph shows you the dangers of setting targets on aggregated benchmarking analysis.

Analytics 133

Analytics Vertical Metrics Web 133

Occam's Razor

FEBRUARY 22, 2010

Similar tools are available from Microsoft: Entity Association, Keyword Group Detection, Keyword Forecast, and Search Funnels (all at Microsoft adCenter Labs ). If you are analyzing data for your SEO or PPC campaigns and you find the search engine providing the data then you should instantly embrace it and immediately propose marriage!

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123