9 Case Studies That’ll Help You Reduce SaaS Churn
ConversionXL
AUGUST 21, 2014
How to Improve Mobile App Retention Through Customization. In 2011, Fred Wilson cited the 30/10/10 ratio as a “law of web/mobile physics,” generally true regardless of business or industry—that is, 30% of customers will use a service each month, 10% will use it each day, and as many as 10% of daily users will be using it at any given time.
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