Remove Agile Remove Customer Remove Design Remove Development Team Review
article thumbnail

Agile Marketing: How to Implement Scrum for Digital Marketing

ConversionXL

Agile marketing may not be a phrase you hear often, but it’s becoming increasingly popular and important. Traditionally associated with development and product management, agile is a lightweight and, well, agile framework for software development and bringing features and products to market.

SCRUM 112
article thumbnail

Be Your First Customer: Why Beta Testing Is Right for You

YoungUpstarts

Automated testing assesses the designed boundaries of your product. The feedback gathered during beta testing can provide a direction for future updates or versions of your product, which can cut costs down the line and improve the turnaround time for your development team. Improved customer satisfaction.

Customer 231
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Does Scrum Apply To All Types Of Projects?

The Startup Magazine

All of us know in software companies that scrum is the most significant agile methodology for handling software projects. In spite of its well-known advantages (flexibility, quick feedbacks, adaptability and better communication), we might be uncertain whether to use this framework or follow a traditional way for the development.

SCRUM 92
article thumbnail

Managing a remote team? We've got the right project management techniques for you

Transformify

Review and optimization: even after all the project milestones are reached, it’s necessary to take some time to test and review. Collaboration features, designing tools, and customizable templates in these tools allow you to do project planning right. You should also define communication methods (phone, text, video, etc.)

SCRUM 98
article thumbnail

Telling the 800-lb Gorilla to Shove it up his Ass

A Smart Bear: Startups and Marketing for Geeks

We scoff at their inability to innovate and for prioritizing shareholders over customers, but still we quiver in fear. What if a huge company with a hundred software developers and a million dollars in marketing budget decides to copy my idea? Every founder frets about competition from a big company, me included.

article thumbnail

Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way. Heres the catch.

article thumbnail

Lean Startup at Scale

Startup Lessons Learned

One good example is the way in which we''ve adjusted the length of different phases of our agile sprints. We don''t follow a set agile methodology, but rather follow a more home-grown, minimal version of various approaches. As we''ve grown, we now have a great qualitative research team dedicated helping us stay close.

Lean 167